The 2023 Kia Sportage Is Strange Looking but Fundamentally Solid

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The 2023 Kia Sportage has gotten serious. Look at that face. With a design this unconventional, Kia clearly had to work to make the new Sportage appealing to buyers. I actually think it looks pretty good, better in person. But the typical crossover shopper is, let’s say, boring. So Kia had to nail the fundamentals.

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